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The symbolism. The transformation of every woman who chooses to wear our brand’s items for the better, both in appearance but mainly in mood and positive energy!
CENTO is the result of the deep love of a group of young people for fashion & diversity. We created the company as a statement brand for all you fashionistas who are bold with your style choices, regardless of age or body type. Our signature pieces are designed to showcase the femininity, dynamism and unique personality that each one of us has!
The first CENTO retail store is founded in Athens by Dimitris Intzekostas, father of the company's later owners.
The retail business is gradually passing to the second generation, the brothers Christos & Loukas, completing their studies, take the lead, adopt a technocratic concept in the corporate model and put the company in a development trajectory.
The wholesale department of the company is a fact. The increased demand of the brand from various parts of Greece made us establish the wholesale department that until today distributes the collections in Greece and abroad to authorized resellers.
Rebranding and creating the new corporate identity with the motto #Follow_the_butterfly.The design combination of the butterfly with CENTO created the company’s new logo which as a metal luxury detail is placed since then in all collections in a characteristic point of clothes.
Company's new retail store in Nafplio
The company is transferred to new office facilities in a central suburb of Athens (Haidari) while at the same time it organizes the central warehouses in premises over 1500sqm in the industrial zone of Aspropyrgos, optimizing the supply chain and shipments to our customers. It also maintains as had garment production units in Greece, Bulgaria and Skopje.
In the midst of a pandemic, we turned part of our garment production into a manufacturing unit for certified cloth protective masks, thus contributing to keeping everyone safe and preserving jobs in such a difficult situation.
Launch of the new online platform (B2C/B2B) in two languages, in order for retail customers from all over the world to gain access to the brand and serve through the B2B platform the authorized resellers in Greece and abroad.